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Friday, August 1, 2008

GPSAds > GPS Points of Interest, GPS Based Advertising, GPS Based Ads, GPS Marketing, Marketing Advertising, Garmin GPS, Tom Tom GPS

GPSAds > GPS Points of Interest, GPS Based Advertising, GPS Based Ads, GPS Marketing, Marketing Advertising, Garmin GPS, Tom Tom GPS: "'Location-based services' describes a range of applications that rely on knowing where you are -- from turn-by-turn navigation in a car to giving restaurant recommendations in particular neighborhoods. With increasingly powerful mobile gadgets connected to faster wireless networks, people and their digital lives are being pried loose from their desktops, dorm rooms, and houses.

As that happens, location becomes the foundation upon which to build all sorts of useful devices and services for consumers and businesses alike. 'Location helps build the next phase of the web,' said Anssi Vanjoki, head of Nokia's Multimedia Business Group, following the announcement of the Navteq bid.

When you know where people are, you can offer applications that will find their friends, their co-workers, or that very expensive piece of machinery they need to get their job done. You can deliver real-time traffic and weather information and city and restaurant guides -- and make money from it via advertising or fees."

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